Expertise AdOps + AdTech
Digital
Transformation
Agent.
Our Mission
The Digital advertising ecosystem is complex and murky.
As an independent voice in the industry, OPN LAB will help you from strategic decisioning all the way to tactical execution, based on 3 fundamental values:
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Performance
With change comes opportunity. Our performance-based approach aims for tangible results so you exceed your objectives today and tomorrow.
Neutrality
Independence and transparency are at the core of our value proposition. We are not affiliated to any of the actors in the ecosystem and can ensure that your success is our only objective.
Agility
Your needs and priorities are constantly shifting. Our fully customized solutions are designed to be flexible and scalable to adapt to your reality.
Our Solutions
OPN LAB offers customized solutions to Publishers, Direct Advertisers, Agencies and Adtech platforms.
About Us
OPN LAB is a Montreal based start-up offering digital Ad Operations consulting and outsourcing services. The company was founded by Marie de Fombelle and Simon Legault, two Ad Ops veterans with 15 years of experience each, including senior roles leading the largest Canadian Ad Ops team.
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OPN LAB was created from the conviction that the industry needs an independent voice to cut through the noise of digital transformation challenges and a renewed approach to outsourcing services.
Publishers &
Ad Networks
OPN LAB provides customized end-to-end services designed to help with sales channels optimization, yield and 1st-party data management as well as platform implementation.
With our outsourcing solutions, our team can take on some or all of your day to day ad operations related tasks so you can focus on high value projects.
Marketers &
Advertisers
Bringing your online media buying in-house is a challenging endeavour. OPN LAB can assist throughout this transformation with a tailored consulting approach.
From audit and business plan creation to platform implementation and operational tasks outsourcing, OPN LAB partners with you every step of the way.
Media Agencies &
Adtech platforms
Become more agile and help your team focus on value creating projects by outsourcing some of your operational tasks.
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OPN LAB's outsourcing
solutions are on the cutting edge of industry requirements and have all the flexibility you need to reach your goals.
Contact Us
Our Address:
Fabrik8
7240 rue Waverly, bureau 110E
Montréal, QC H2R 2Y8